As mentioned in my previous post, I decided to go for mixed media for the paintings. I worked on several gouache paintings of several vegetables and fruits. I added details with coloured pencils. They are Din A4 or Din A5 formats, and I scanned them to do some edits with Photoshop for the actual shop display layout. I like the frontal perspective and the cut-open versions best, and I’m thinking about doing a piece that shows both side by side.
Autumn piece: Work in progress
Summer piece: Work in progress
For the summer fruits, I’m not particularly happy with the watermelon, either inside or outside. I don’t think it looks natural or tasty. The same goes for the raspberries. I think they turned out too dark, and not natural enough to use in this work.
I’m still trying to figure out what layout my shop display is going to be. I did a few small sketches. I think the challenge will be the square layout because I find it more difficult to place the items. Where is the focus? Where to draw in the eye? Do I place it off-centre (below or above the optical line) or in the centre? Where will I include the writing? Can it be extended with something? How will I not overload the display, so people would be put off from buying rather than drawn into the greens section?
My idea was to try out different options through photo editing, so I started with the autumn fruits & vegetables piece and came up with 3 initial versions. I want to have a clean background, and add some season-specific colours to the layout. I decided to go for this orange/yellow, and worked with different options, circle and rectangle shapes. I haven’t done any post edits on the fruits, so they are still a bit dark, but they work for figuring out the layout options.
I like Option 2 and Option 3 best and decided to asked some friends for feedback who mainly agreed. I also asked some of my fellow OCA students who voted for option 3.
I think what I like about option 3 is that the circle and the vegetables around it, draw in the eye. However, I think that the vegetables might be a bit too small for the overall piece. Probably I’m trying to include too many items on the shop display, so I’ve also tried a more reduced version of option 3, taking out the cut-open pumpkins, and placing the pumpkins at the outer end of the layout. I think this is even a bit more dynamic than option 3.